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	<title>SMB Marketing Automation Blog &#187; Lead Scoring</title>
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	<link>http://blog.net-results.com</link>
	<description>Marketing Automation for Small and Mid-Sized Businesses</description>
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		<title>What’s Your Sign…I Mean Score?</title>
		<link>http://blog.net-results.com/2010/06/what%e2%80%99s-your-sign%e2%80%a6i-mean-score/</link>
		<comments>http://blog.net-results.com/2010/06/what%e2%80%99s-your-sign%e2%80%a6i-mean-score/#comments</comments>
		<pubDate>Thu, 17 Jun 2010 18:01:58 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Marketing Automation]]></category>
		<category><![CDATA[Lead Nurturing]]></category>
		<category><![CDATA[Lead Scoring]]></category>
		<category><![CDATA[Marketing Automation Software]]></category>

		<guid isPermaLink="false">http://blog.net-results.com/?p=318</guid>
		<description><![CDATA[I’m not sure anyone really asks, “What’s your sign?” as a pick-up line these days, but with the rising popularity of marketing automation, perhaps more people should be asking, “What’s your score…lead score, to be exact?” Isn’t it every sales person’s dream to know exactly how qualified a prospect is and the intended purchase timeframe?  [...]]]></description>
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		<title>Integrating Automated Lead Nurturing with Old School Sales Techniques</title>
		<link>http://blog.net-results.com/2009/09/integrating-automated-lead-nurturing-with-old-school-sales-techniques/</link>
		<comments>http://blog.net-results.com/2009/09/integrating-automated-lead-nurturing-with-old-school-sales-techniques/#comments</comments>
		<pubDate>Tue, 22 Sep 2009 23:39:24 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Demand Generation]]></category>
		<category><![CDATA[Lead Management]]></category>
		<category><![CDATA[Lead Nurturing]]></category>
		<category><![CDATA[Lead Scoring]]></category>
		<category><![CDATA[Marketing Automation]]></category>
		<category><![CDATA[Automation System]]></category>
		<category><![CDATA[Email Campaigns]]></category>
		<category><![CDATA[interest-based]]></category>
		<category><![CDATA[Net-Results]]></category>
		<category><![CDATA[New Leads]]></category>
		<category><![CDATA[sales strategies]]></category>
		<category><![CDATA[Text Emails]]></category>
		<category><![CDATA[visitor activity]]></category>
		<category><![CDATA[Web Intelligence]]></category>
		<category><![CDATA[Website Visitors]]></category>

		<guid isPermaLink="false">http://blog.net-results.com/?p=144</guid>
		<description><![CDATA[I met with a client this morning who currently uses Net-Results to track website visitors and identify companies coming to her site. When she sees one who could be a good prospect, she picks up the phone and attempts to call the person who came to her site. She doesn&#8217;t always get to the right [...]]]></description>
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		<title>Marketing Automation&#8230;.um, what?</title>
		<link>http://blog.net-results.com/2009/08/marketing-automation-um-what/</link>
		<comments>http://blog.net-results.com/2009/08/marketing-automation-um-what/#comments</comments>
		<pubDate>Wed, 12 Aug 2009 19:38:20 +0000</pubDate>
		<dc:creator>Matt Filios</dc:creator>
				<category><![CDATA[Marketing Automation]]></category>
		<category><![CDATA[campaign management]]></category>
		<category><![CDATA[CRM]]></category>
		<category><![CDATA[Demand Generation]]></category>
		<category><![CDATA[Email Campaign]]></category>
		<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[lead generation]]></category>
		<category><![CDATA[Lead Nurturing]]></category>
		<category><![CDATA[Lead Scoring]]></category>
		<category><![CDATA[lead tracking]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[website tracking]]></category>

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		<description><![CDATA[The term marketing automation may be used all the time, but it may be surprising how few people really 'get' what it means.]]></description>
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