This week at Net-Results, the Intern focus was learning about campaign development, creation and management. Our internship program takes us through each department of Net-Results, training us on the platform and its capabilities. So when we were asked to participate in creating a Campaign we were super excited. As we began our strategy session, and met for our Agile Stand-ups, it became apparent that development of a campaign was a strategic choice that involved more than actions and content. (more…)
Ben Baumer April 19, 2013
Social media is quickly taking over as our way of communicating. Ten years ago if you wanted to organize a meeting at a certain time and place, a conversation over a phone occurred. Now a tweet or post on social media will accomplish the same goal. Social Media is becoming the de-facto way to communicate with others efficiently but without actually having a conversation. Think of all the people you have met in your life but over time have lost communication with them. Now with social media, that person you met ten years ago, and even the person that you met ten minutes ago, could find you and reconnect. (more…)
Cherish Edwards April 17, 2013
A dynamic trend is sweeping the digital agency landscape and it involves people, processes and technology. Clients and brands are increasingly turning to their agencies for staff “in-sourcing”, creative and innovative experiences, and technology innovation. And the industry is responding. The 2013 SoDA’s Digital Marketing Outlook (DMO) survey results have been released and the findings are exciting for digital agencies. In today’s blog, we take a look at these newly released digital agency trends and find out what impact they’ll have in the coming year. (more…)
Have you ever searched for housing on Craigslist? It can be pretty intense. I’m currently in the midst of searching for housing and I have a set of ideals and a set of “insteliminations.” The funny thing is I’ve been noticing a lot of parallels between house hunting and lead scoring. Now before you start lecturing me about work life balance, hear me out. (more…)
What happens in Vegas Stays in Vegas? Well, considering I am writing this blog for my internship, I certainly hope it does! However, there are a few things that do leave Vegas with you. One thing that I took home with me was a $10 chip from our casino, but more importantly, a sensory over load from all the lights, advertisements and guerilla warfare tactics companies’ use in advertising. (more…)
