Pivot Time: Marketing for Startups

It’s Boulder Startup Week and I’m feeling inspired. You may have noticed the lack of an “Internlandia” in the title…I’m an official full-time employee now! I spent 3 months here as an intern making photocopies, washing cars, doing data entry, … Continued

Determining Organizational Readiness for Marketing Automation

Marketing Automation is an evolutionary step that goes beyond simply providing email content to your contacts. Marketing Automation blends data, content, lead scoring and nurturing that requires active participation in order to realize real results. And the results can be … Continued