It’s Boulder Startup Week and I’m feeling inspired. You may have noticed the lack of an “Internlandia” in the title…I’m an official full-time employee now! I spent 3 months here as an intern making photocopies, washing cars, doing data entry, … Continued
Marketing Automation
Internlandia: Studying Your Campaign Strategies
BEEP BEEEP BEEEEP. I look up, a little startled, from my laptop at my alarm clock. Wow, 6 AM already. Little does the alarm clock know I am already up… Only because I actually didn’t sleep last night, or the … Continued
Determining Organizational Readiness for Marketing Automation
Marketing Automation is an evolutionary step that goes beyond simply providing email content to your contacts. Marketing Automation blends data, content, lead scoring and nurturing that requires active participation in order to realize real results. And the results can be … Continued
Internlandia: The Evolution of Marketing: A Darwinian Timeline
The field of marketing has experienced many changes as technological advances, human and corporate goals as well as consumer habits have evolved. From humble beginnings as early-human paintings of animals to carefully segmented content, marketing has developed into more than … Continued
May is Here, Which Means Lead Management Mid-Spring Cleaning Time!
Hello Fellow Revenue Makers, The year is officially one-third of the way over. Crazy, I know, but true. It’s also a great time to look deeper into your marketing automation and lead management practices and processes and see what may … Continued